Puppetry fun with Lunch Garden and Wunderman Thompson: Meet the Lunchies!

To welcome even more families with children to the restaurant, Lunch Garden launched Lunchies in collaboration with Studio 100. 6 dolls to collect, based on the most popular children's dishes.

To introduce the Lunchies and their funny characters to the general public, Wunderman Thompson devised a campaign in which the dolls really come to life: the Lunchies Show. In a series of imaginative puppet shows, each Lunchie gets its moment to shine in a set specially designed by De Kwekerij.

The result: 2 25-second spots that will air on TV, but will also live online and on Studio 100's media channels. On Facebook, Instagram and YouTube, the Lunchies will bring a shorter show of 15 seconds and 6 seconds. And at POS, the main focus will be on collecting all the different figurines.

CONTACT Wunderman Thompson Benelux

Elke Janssens: +32 476 72 85 49

Email: elke.jansens@wundermanthompson.com

About Wunderman Thompson

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CREDITS

Agency: Wunderman Thompson Benelux

Client: Lunch Garden

Client contact: Ifke Nauwelaerts

Creative Director: Kasper Janssens, Arjen Tarras

Creative team: Kate Bellefroid, Jolien Tuyteleers

Design: Studio 100, De Kwekerij

Account Team: Stephanie Romano, Luca Vinck, Tine Van Hasselt, Dorien Van Antwerpen

Strategy: Evert Van den Broeck, Maryse Van Kerkhoven, Barbara Verougstraete

Agency Producers: Tim Keeren, Thomas Anthoni, Ingeborg Van Hoof

Production Company: De Kwekerij, Wenneker

Sound: Menno Van Riet