Erwin Jansen and Gio Canini add European role within Wunderman to their curriculum.

On 1 July, Wunderman EMEA appointed Erwin Jansen and Gio Canini, CEOs of These Days Y&R, as Senior Vice Presidents Business Development & Marketing. In addition, they have also been appointed Presidents of Wunderman Benelux. In practice, this means they are taking Blast Radius Amsterdam under their wing. Their role at These Days Y&R remains unchanged; the Antwerp branch becomes the European Centre of Excellence with regard to Performance Marketing and Retail.

Together with Y&R, the Wunderman branch network constitutes the Young & Rubicam Group, the holding These Days Y&R belongs to. Wunderman’s positioning is unique because they link data with creativity, making it easy for them to bring big trends to the individual for brands and companies. Wunderman has 175 branches in 60 countries.

Wunderman EMEA CEO Mel Edwards: “Both with regard to content and business performance, These Days Y&R has established an exemplary track record since joining our group eight years ago. Looking at the added value they create for their international clients from their Belgian base of operations, I have no doubt they will give Wunderman EMEA a considerable boost from day one.”

Erwin Jansen: “Gio and I were obviously honoured when Mel asked us. It’s a fantastic sign of confidence and a great honour. New global CEO Mark Read is the motor behind an incredible transformation. The network has a unique market position and I see many possibilities for continued growth in the short and long term.”

Erwin Jansen and Gio Canini will take up their new role from Antwerp with the support of the These Days Y&R management team: Sylvie Versteylen (Managing Director), Toon Diependaele (Chief Strategy Officer), Werner Van Reck (Chief Creative Officer), Vera Van Doninck (Talent & Marketing Director), Peter Clijsters (Head of Production), Christophe Mes (COO) and Adeline Behets-Wydemans (CFO).